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Lean Startup: 101 Success Stories

Real-world validation of entrepreneurial ideas.

Read it in a weekend. Design your first validation test on Monday.

101 real companies — from Airbnb to Glovo — turned a hunch into a business with almost no resources. Each story shows the single experiment that proved the idea, in two or three pages.

Cover of Lean Startup: 101 Success Stories

Inside this guide

  • 01 101 case studies, each distilled to the one experiment that mattered.
  • 02 Rapid MVPs you can copy this week: landing pages, Wizard-of-Oz, surveys.
  • 03 The metrics that decide it: CAC, LTV, retention, and product–market fit.
  • 04 A repeatable method for validating before you build.

Who it’s for

  • First-time founders with an idea and no budget to waste.
  • Side-project builders who want proof before they commit.
  • Anyone who’d rather test than guess.

Not for

  • Readers looking for abstract theory or a VC-scale growth playbook.

About the author

Miguel Ángel Gómez Bartolomé

He went through the business-school route — an Executive MBA at IE, degrees in Law and Business — so you don’t have to. We strip the useful parts down to field guides you can run without the tuition, the jargon, or the gatekeeping. Entrepreneur, startup investor, and operator focused on applied AI and digital growth.